Effective Date: 4/4/2025
At Touriesta, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website, use our services, or interact with us.
By using our website and services, you consent to the practices described in this Privacy Policy.
1. Information We Collect
We collect the following types of information:
a. Personal Information
When you create an account, book a tour or activity, contact us, or interact with our website, we may collect the following personal details:
Identification Information: Name, email address, phone number
Booking Information: Details of the tours or activities you book, including dates and locations
Payment Information: Payment method details (processed through secure third-party payment providers)
Device & Technical Information: IP address, browser type, device type, operating system, and other technical data
Location Information: If you grant permission, we may collect your location to provide better services or show location-specific content
b. Non-Personal Information
We may also collect non-personal information that is used to improve our services:
Cookies & Tracking Technologies: Information about your interaction with our website, such as pages viewed, time spent on the website, and other usage details
2. How We Use Your Information
We use your information to:
Provide our Services: Process your bookings, payments, and communicate with you about your reservations
Improve User Experience: Enhance and personalize your experience on our website by displaying relevant content and offers
Marketing: Send promotional emails, newsletters, and offers (with your consent). You can opt-out at any time
Customer Support: Assist you with any inquiries or issues related to your bookings
Analytics: Monitor and analyze website performance and usage to improve our services
Legal Compliance: Fulfill legal obligations and protect against fraud or unauthorized activities
3. Cookies and Tracking Technologies
We use cookies, web beacons, and other tracking technologies to collect data about your activities on our website. Cookies are small text files that are stored on your device to remember your preferences and improve your experience. We use these technologies for:
Functional Cookies: To provide essential services such as remembering your login credentials and personal preferences
Analytical Cookies: To analyze website traffic and understand how visitors use our website
Advertising Cookies: To serve personalized ads based on your interests and browsing behavior
You can manage or block cookies through your browser settings, but doing so may affect the functionality of some parts of our website.
4. Advertising and Third-Party Providers
We use third-party advertising partners—including Google (Google Ads), Facebook (Meta), Instagram, TikTok, Bing, and others—to serve personalized ads and track the effectiveness of our campaigns. These partners may use cookies, web beacons, and similar technologies to collect data about your browsing behavior and interactions in order to deliver tailored advertisements.
Google Ads: Google may use your information to display personalized ads based on your interests. For more information on how Google uses your data for advertising, please visit Google Privacy Policy and Google Ads Settings
Facebook (Meta): Meta uses the information we share to show you relevant ads and content across its platforms, including Facebook and Instagram. To learn more about how Meta processes your data for advertising, visit Facebook Privacy Policy and Ad Preferences
Instagram Ads: As part of Meta, Instagram also processes user data to personalize ads and content. You can manage your Instagram ad preferences through the same Meta tools listed above.
TikTok Ads: TikTok collects data about your interaction with ads and content to personalize your experience. For more details, see the TikTok Privacy Policy.
Bing Ads (Microsoft Advertising): Microsoft Advertising (Bing Ads) may collect data to deliver more relevant ads across Bing and Microsoft-owned platforms. For details on how Microsoft handles your data, refer to Microsoft Privacy Statement
5. Data Sharing
We do not sell or rent your personal data to third parties. However, we may share your information with trusted third-party service providers who assist in our operations, such as payment processors, email services, and analytics providers. These providers are required to maintain confidentiality and may only use your data to perform services for Touriesta.
We may also disclose your personal information to comply with legal obligations, protect our rights or property, or respond to lawful requests from public authorities.
6. International Data Transfers
As Touriesta is a global platform, your information may be transferred to, stored, or processed outside of your home country, including to countries that may not have the same data protection laws as your country. By using our services, you consent to such transfers.
7. GDPR & UK GDPR Compliance
We are committed to compliance with the General Data Protection Regulation (GDPR) and the UK General Data Protection Regulation (UK GDPR), which provide privacy rights and protections for residents in the European Union (EU) and the United Kingdom (UK), respectively.
Your Rights under GDPR and UK GDPR (Including UK Residents)
If you are located in the European Union (EU) or the United Kingdom (UK), you have the following rights regarding your personal data:
Right to Access: You can request access to the personal data we hold about you.
Right to Rectification: You can request corrections to inaccurate or incomplete data.
Right to Erasure: You can request the deletion of your data in certain circumstances.
Right to Restrict Processing: You can request restrictions on how we process your data.
Right to Data Portability: You can request a copy of your personal data in a structured, commonly used format.
Right to Object: You can object to the processing of your data, particularly for direct marketing purposes.
To exercise these rights, please contact us at [email protected]. We will respond to your request within the timeframes required by law.
For UK residents, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you feel your data protection rights have been violated. The ICO can be contacted via their website at www.ico.org.uk.
8. California Consumer Privacy Act (CCPA)
If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA), including:
Right to Know: You can request information about the personal data we have collected about you.
Right to Delete: You can request that we delete your personal information.
Right to Opt-Out: You can opt-out of the sale of your personal information (although we do not sell personal data).
To make a request under the CCPA, please contact us at [email protected].
9. Data Retention
We will retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Once your data is no longer needed, we will securely delete or anonymize it.
10. Your Choices and Rights
You have the following choices regarding your personal information:
Opt-Out of Marketing: You can opt-out of receiving marketing communications by clicking the "unsubscribe" link in our emails.
Manage Cookies: You can manage or disable cookies through your browser settings.
Request Access or Deletion: You can contact us to request access to, corrections to, or deletion of your personal information.
11. Security of Your Data
We take reasonable precautions to protect your data from unauthorized access, alteration, or disclosure. We use industry-standard encryption (SSL) for secure transactions. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Effective Date." Please check back periodically to stay informed about our data practices.
13. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: [email protected]
